Asahi Super Dry / Beyond Expected

Asahi Super Dry / Beyond Expected

Production -

Canada / London - Shelter

Role -

VFX On-set Supervisor

VFX Company -

MPC / The Mill

Asahi Super Dry is continuing to expand its global presence with a stylish brand campaign that dramatises the premium lager’s unique taste profile and deep connection to modern Japan. Developed by creative agency dentsuMB UK, ‘Beyond Expected’ is a global brand platform that invites the audience to go beyond the ordinary and keep exploring new ideas and experiences.

Technical Challenges 

Train set extension

Cave set extension

Concert hall set extension